Cognitives Platform Video Series
Enabling brands to drive better results from their content, across all marketing channels.
Cognitives Platform Overview
Cognitives is your all-in-one solution for managing your marketing content. Aligning your marketing team to drive successful multi-channel marketing, powered by compelling content.
Content Planning and Workflow
With marketing content spread across multiple channels, markets and regions – keeping your team aligned and on plan is difficult. With Cognitives your marketing team can plan and manage all marketing activities from a central location, no matter where they are.
Creating and Sourcing Content
Creating enough compelling content to stay fresh and relevant for your audience can be a challenge. Cognitives enables your marketing team to produce great content at scale. Accelerate the creation, editing and publishing of top-tier content effortlessly, from anywhere, at any time, on any device.
Publishing and Distributing Content
Make sure your content gets seen by the right person, at the right time, in the right place. Cognitives enables your marketing team to distribute content to multiple destinations in an instant. Push content out to multiple social channels, campaign sites or your content hubs.
Content Measurement and Analytics
Most analytics tools are too focused on reach, not on engagement. Cognitives intelligent analytics focuses on a key metric – engaged time. Identifying actual engagement with your content, across device, audience segment and platform. Understand the stories that resonate with your audience.
Marketing teams need to execute rapidly and collaborate across multiple business silos whilst delivering an integrated content experience across all marketing channels. The content driving this marketing needs to be organised and managed effectively. The Cognitives Marketing Cloud was designed to meet this exact need for brands.
Get a Demo
Interested to see what the Cognitives Marketing Cloud can do for your brand?
Let us show you how you can align your marketing team to drive better results from your content.